Wednesday, November 20, 2019

Building an Amazon Alexa Skill is so easy, Grandma can do it

Amazon devices with the Alexa agent Last holiday season, the Amazon Echo was at the top of everyone’s wish list. Amazon sold a lot more than they had expected, and they had...

LinkedIn report: Sales tech ‘is changing the game for sellers’ (and buyers)

From the LinkedIn report Ironically — according to a new LinkedIn-sponsored report — sales tech now allows B2B buyers to turn the tables on B2B sellers. That’s because B2B buyers now frequently pre-qualify...

SearchCap: YouTube redirects, Bing search ad growth & expanded text ads

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: After Windows 10 bump & Yahoo deal, Microsoft’s search...

How to approach your B2B marketing like an NFL quarterback

As a New York Giants fan, I can’t wait for the NFL season to start in September. There’s something amazing about watching a quarterback like Eli Manning call a play and...

YouTube to sunset Video Editor & Photo slideshows on September 20

According to a post in the YouTube help forum, creators will no longer have access to the site’s Video Editor or Photo slideshows as of September 20, 2017. YouTube says it is...

7 reasons to enter the 2017 Landy Awards

There’s just under two weeks left to finalize your entries in the 3rd annual Search Engine Land Awards — the industry recognition program from our sister site is already considered the “world...

How marketers’ influence can expand beyond lead gen: Utilizing remarketing for nurturing leads

When it comes to lead generation, quality is the name of the game. A paid media campaign may generate a record number of leads, but if they don’t turn into sales,...

7 reasons to enter the 2017 Search Engine Land Awards

There’s just under two weeks left to finalize your entries in the 3rd annual Search Engine Land Awards — already considered the “world cup of digital marketing” by some — the competition...
Account Based Marketing

What is the ABM Marketing?

The marketing campaigns in B2B marketing is often aimed at covering the maximum number of potential clients in the target market. But, in Account Based Marketing, the marketing campaigns are rather...

The 20 Most Effective Numbers in Facebook Post Headlines

List-post headlines that include the number 10 garner more engagement on Facebook, on average, than headlines that include other numbers, according to recent research from Buzzsumo.The report was based on data...

LATEST NEWS

MUST READ