Thursday, March 21, 2019

The rise of automation in market research

Machines are being used to automate a rising number of processes in the marketing world. Programmatic ad buying, artificial intelligence, chatbots and other emerging technologies are changing the landscape and bringing with...

Credico Australia Offer their Thoughts on the Latest National Marketing Survey

In response to the release of an in-depth report by Econsultancy on what marketers in the country are doing, Credico Australia has spoken out on the ever increasing presence of face...

DMA to Host Emerging Tech Forum on Automation, Voice, Machine Learning, and More

Half-Day Programming to Tackle Looming Marketing Challenges on Opening Day of &THEN 2017, October 8-10 in New Orleans NEW YORK, NY (PRWEB) August 03, 2017 The Data & Marketing Association (DMA) announced today...

Featured snippets: How much do you really know about them? [QUIZ]

Some opinions expressed in this article may be those of a guest author and not necessarily Search Engine Land. Staff authors are listed here. About The Author Stephan Spencer is the creator of...

Evidon launches ‘first commercial-grade’ GDPR solution

Less than a year from now, the General Data Protection Regulation (GDPR) goes into effect. This week, New York City-based Evidon launched a beta version of which it says is “the first...

Report: Customer satisfaction with search drops, while Google+ beats Facebook

Earlier this week the American Customer Satisfaction Index (ACSI) released its “e-business” report. The category includes search, social media and news and information sites. Social media held steady, while the search...

Search marketers plan to attend SMX East to become martech trailblazers

We get it. Marketing is now a software-powered discipline that blends the art of creative and science of data. New technologies are deeply interwoven into marketing operations and strategy. Effectively harnessing...

How to use SEO data in your social media strategy

Everyone understands that a good social media strategy is the holy grail for businesses; it molds the perception of a brand, carries the voice, creates the appeal, and as a result,...

How to do advanced page-level keyword research

Successful websites are built on popular, useful pages that attract and delight new visitors. These pages capture valuable traffic by serving a specific purpose or need. However, these pages don’t happen by accident....

How to market your brand using interactive native content — Part 4

Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff authors are listed here. About The Author Jane Loring is Vice President of European...

LATEST NEWS

MUST READ