Monday, January 21, 2019

SEO

How to do advanced page-level keyword research

Successful websites are built on popular, useful pages that attract and delight new visitors. These pages capture valuable traffic by serving a specific purpose or need. However, these pages don’t happen by accident....

Marshall McLuhan Google doodle pays tribute to ‘The medium is the message’ media theorist

Today’s Google doodle marks what would have been Marshall McLuhan’s 106th birthday. A Canadian philosopher, professor and author, McLuhan was an astute media theorist with a prescient vision of how technology would...

How much does SEO cost?

How much does SEO cost? It’s the proverbial, “How long is a piece of string?” question. And if you think about it, this is not without good reason. SEO is not...

Google asks some searchers to tag movies with critic statements

Google is testing a new feature to let searchers add more data to the movie results displayed in the Google search results. Some searchers are receiving notifications from Google asking them to...

How to tell whether a site is adaptive or responsive

As most SEOs are aware by now, there are three main techniques for serving mobile website content: responsive design, adaptive design (also called dynamic serving), and separate mobile URLs. While it’s easy...

Google beta testing brand-new Google Search Console design

Google is currently testing a new design and user interface for the Google Search Console. The new user interface takes a design look from the revised mobile-friendly testing tool that launched...

SearchCap: Google’s new save feature, SEO mistakes & AdWords presentations

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Recent Headlines From Marketing Land, Our Sister Site Dedicated...

Building ROI-focused SEO strategies: A framework

Running into my tenth year at the helm of an independent performance-focused digital marketing agency, I still — when discussing pain points with prospective clients — see a remarkable number of SEO strategies...

Report: 43% of millennials have made a voice-device purchase in past year

Alexander Supertramp / Shutterstock.com According to a new “Future of Retail” report from Walker Sands, 19 percent of consumers have made a purchase using a voice-controlled device in the past 12 months....

Ad creep: Google extends Shopping ads into mobile Google Image search listings

Google is making moves to extend Google Shopping listings further into Image search results for products. The ads appear with a tag icon and “Product” label in the bottom left corner before...

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